Last update: This article has been updated.
The density has decreased and recently EIN numbers started to arrive within 25-30 days. When the correct application is made, EIN numbers are now delivered in about 25 days. We delivered the EIN numbers of many entrepreneurs who received service from us with the EIN Service Application Form
NOTE: EIN is now sent directly to the postal address under the name of CP 575 document. Previously, it was sent by fax first and CP575 was mailed later, but now the situation has changed. You can receive your EIN letter in approximately 1 month.
Since US citizens have an SSN, they can get an EIN within minutes by calling, but due to Covid, the EIN period is extended because IRS employees work in the system on shifts.
C.The EIN process, which did not even take about 2 weeks before Covid, can take about 50 days.
Due to tax season and the rush due to Covid, the IRS has a lot of unopened mail. Source: MarketWatch
Well, in this case, the following questions may come to mind:
Will I not receive my EIN number?
I wonder if it will get any longer?
When will the EIN arrive?
It is perfectly normal to be worried at this stage, but after a waiting period of around 50 days, EINs start to arrive. If you are sure that you have made your application correctly, the mails and fax messages opened in order are evaluated and then returned to you in an orderly manner. Because I am receiving messages from some followers that the return has been made and the EIN has arrived.
In the meantime, the best thing to do is to wait patiently and my advice to entrepreneurs who will form a new company is to start the LLC formment process and apply for EIN as soon as possible. As soon as the company is formed, you need to fax your EIN form and enter the transaction queue at the IRS because we can say that each day is a loss.
So what can you do in this waiting phase?
Assuming that you have started a new business (e-commerce, dropshipping or a similar online business), I recommend that you do not remain idle during this waiting period. In fact, there is a lot of work to be done when a new business is formed, and these tasks are not tasks that can be completed in a few days. By making a business plan during this waiting phase, when the EIN arrives, you can quickly set up your payment infrastructure and focus on your main business, without worrying about the details.
When a new website or a business is formed, selling immediately and making money quickly is a process that everyone eagerly awaits at the first stage. But while you have the time, you can continue to improve your business. Personally, I would do that :) For example, I recommend you to do the following;
- Improve your website: Improve your website both in design and functionality. Prepare, install and test tools such as graphics, product descriptions, necessary pages for the site, contracts, message bots and contact forms.
- Focus on SEO: It takes a few months for a newly opened website to reach a certain level in Google. At this stage, while you have time, create a blog in your online store and publish long blog posts about your business. Creating content with a blog is a very powerful ranking weapon. You can provide the traffic that everyone expects from advertisements through organic means by writing long blog posts. Be sure to write a blog post every day or every other day.
- Improve yourself in digital marketing: During these waiting periods, follow the innovations in Facebook and Google ads and try to improve yourself. Install Google analytics, Facebook pixel and learn to read these tools. Focus on these topics on how to advertise cost-effectively on Facebook ads and Google ads. You can undergo serious training because I can say that this side is the side that will make you make or lose money.
- Optimize your website: Optimize your online store or website, speed it up, and reduce opening and loading times. Make sure your site opens faster for the user by performing tests with tools such as Gtmatrix and Google page speed. Improve your site by making the necessary optimizations. For example: Make images smaller, remove unnecessary plugins and codes, compress scripts, etc. etc.
- Do product and market research: Research new products and check trends. Try to foresee a few months from now rather than current trends. Find new products, check their salability and take measurements. Find new suppliers and complete your agreements. I especially recommend measuring competitors and keywords by using trial versions of market research software. For example, I think you should start using tools such as ahrefs and semrush immediately.
- Set up social media accounts: Create your accounts on all social media platforms of your business, open your Google My Business account, and start sharing your posts. Open your YouTube channel and upload product videos, and be sure to add your site link to the product descriptions.
- Start getting backlinks to your website: In order for your website to rise in Google rankings, you need to work on backlinks after a certain period of time and supporting it with content. Start getting free or paid backlinks if your budget allows. You can start SEO work slowly by allocating a budget for this work, as if you were advertising during this two-month period. At this stage, a few links per week would not be bad without taking on too much.
These 8 items are important and there will definitely be many more things that need to be done that I haven't thought of yet. You can devote this empty but actually very valuable time to these valuable tasks. I think the most important item here is the SEO side, because SEO is a job that really requires time and patience. Therefore, create a plan for yourself and write small blog posts at least every day, extract keywords and just write. The article you write will one day rank in any region of the world and return to you as free traffic.
I hope the EIN congestion will be resolved soon and your business will not be disrupted. It has not stopped completely at the moment, it is just working slowly, so if you want to make a start, the best time is today.
Good luck!