There are many advantages to opening a professional account instead of an individual account to sell on Amazon. In this article, we talk about some of the advantages of opening an Amazon professional account.
Amazon is a major e-commerce platform where you can reach millions of customers around the world. Therefore, businesses and individual sellers have started to show great interest in the platform to generate income from Amazon.
Those who want to sell on Amazon can choose one of the individual or professional account options.
Before starting the topic, you can take an Amazon logistics center tour by watching the video below. Take a look at how Amazon stores and organizes incoming shipments.
What are Amazon seller account types?
There are two types of seller accounts on Amazon: individual accounts and professional accounts.
Individual accounts: Individual seller accounts are free and allow you to sell up to 40 items per month. Individual accounts are generally preferred by small-scale sellers or hobbyists. Individual accounts allow sellers to list their products, make sales, ship products and communicate with customers.
Professional accounts: Professional seller accounts are offered for a monthly subscription fee, and with these accounts sellers have the opportunity to list and sell an unlimited number of products. Professional accounts also allow sellers to list their products on Amazon's international marketplaces. Professional accounts are preferred by large-scale sellers, businesses, and people who take their Amazon business more seriously to take it to the next level.
Why Should You Open a Professional Account on Amazon?
Amazon offers a number of additional features for professional sellers. These features include benefits such as access to Amazon Advertising, the ability to use FBA (Fulfillment by Amazon) and allowing audiences to benefit from the Amazon Prime program.
Professional account holders can also access APIs such as Amazon Marketplace Web Service (MWS) to manage their products in bulk.
In summary, seller accounts on Amazon are divided into individual or professional, and each account type offers different advantages.
Sellers' determination of which account type is more suitable for them may vary depending on the type of products they will sell, sales volume and business needs.
An individual account is the most basic account option required to list and sell products on Amazon.
However, for larger businesses, those who want to earn serious income from Amazon in the future, and professional sellers, the professional account is more suitable.
A professional account is a service offered by Amazon for a monthly subscription fee ($39). This account type has many advantages compared to an individual account.
Here are some advantages of opening a professional account:
You Can List More Products
Individual account holders are only allowed to list a certain number of products on Amazon, while professional account holders are allowed to list an unlimited number of products. This is crucial for businesses and large-scale retailers with a wider range of products.
You Can Upload Your Products in Bulk
Professional account holders can bulk upload their products to the platform with a few clicks. This provides a faster and more efficient product loading process and helps you save time.
You Can Access Detailed Product Reports
Pro account holders have access to detailed product reports. This is very useful for tracking your sales, responding to customer reviews, and collecting data for your future product strategies.
You Have the FBA (Fulfillment by Amazon) Option
Professional account holders have access to Amazon's FBA (Fulfillment by Amazon) service. This service allows Amazon to handle the storage, packaging and shipping processes of your products. This gives you the convenience of marketing and delivering your products faster and more effectively.
No Sales Limit
While individual account holders have the right to list only 40 products, professional account holders can sell as many products as they want without any sales limit. This is a huge advantage for sellers who want to grow their business.
Product Code (SKU) Specific to Your Business
Professional account holders have the opportunity to create their own custom product codes for each product they will sell. This allows sellers to better manage and differentiate their products.
Sales Tax Integration
Amazon offers sales tax integration service to professional account holders. This service helps merchants manage collecting, reporting, and paying sales taxes.
Ease of Product Listing
Professional account holders have the opportunity to list and manage bulk products. This allows you to list multiple products and update their prices in a few clicks. If you are a seller who manages hundreds of products, this feature can make your job much easier.
Ad Options
Professional account holders have more options to promote their products using Amazon's advertising platform. Amazon advertising allows sellers to feature their products on the search results page and reach more customers.
Customer Reviews
Professional account holders can follow their customers' comments about their products. These reviews help sellers improve the quality of their products and customer satisfaction.
Customer Trust
Professional account holders provide additional security for their customers to shop on Amazon. Customers are likely to make more purchases if they trust a business account.
Eliminates Risks of Account Restriction and Suspension
Professional accounts have greater importance in Amazon's eyes than individual accounts. Professional accounts have lower suspension rates than individual accounts. Because Amazon is a platform that attaches great importance to its customers, at this point it is very important for Amazon to work with professional sellers who take their job seriously.
Having a professional account offers great advantages for those who want to grow their business as an Amazon seller. These benefits mean more sales, more customer satisfaction, and more profits for the business.
If you want to open a new professional account by taking part in the Amazon US market, you can start by forming an LLC company in Usa.
Wyoming LLC companies are generally preferred for Amazon because it is very economical to form an llc in this state and its annual expenses are quite low.
If you want to open a professional account in Amazon and establish a company in America, you can take a look at our article titled Establishing a Company in America for Amazon